Johnnie Martinez II, Author at Equipment Finance News

North American net truck sales up 27% YoY

Swedish equipment manufacturer Volvo Group’s truck orders increased in the fourth quarter and for the full year as the manufacturer...

Signage on aerial lift equipment at a United Rentals location in Elizabethtown, Kentucky, U.S., on Friday, Jan. 21, 2022. United Rentals Inc. is scheduled to release earnings figures on January 26.

United Rentals equipment rental revenue jumps 13.5%

byJohnnie Martinez II

January 25, 2024

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United Rentals’ revenue set a record in the fourth quarter of 2023 as equipment rental demand persisted and the acquisition...

Equipment finance confidence improves on expected rate cut

byJohnnie Martinez II

January 24, 2024

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Equipment finance confidence improved in January as interest rate cut expectations grew and new business volume improved at yearend. The...

Machinery at the Case Construction Equipment vendor booth during the ConExpo-Con/Agg tradeshow in Las Vegas, Nevada, US, on Tuesday, March 14, 2023. The convention, which takes place every three years, expects 130,000 attendees.

New Birkey’s Farm Store CEO to lean harder on captive

byJohnnie Martinez II

January 23, 2024

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CASE equipment dealer Birkey’s Farm Store will be leaning heavily on the OEM’s captive financier under the dealer group’s new...

Morgan Stanley lays out 3 cybersecurity best practices for equipment dealers

byJohnnie Martinez II

January 22, 2024

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With fraudulent activity increasing and posing a risk to equipment dealers, lenders and services providers, maintaining cybersecurity best practices is...

red and yellow construction equipment in daytime

New ELFA president bullish on tech

byJohnnie Martinez II

January 19, 2024

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As the equipment finance industry advances with new technologies and people, the new president of the Equipment Leasing and Finance...

Caterpillar Inc. construction equipment for rent in Otay Mesa, California, U.S., on Monday, Aug. 17, 2020. The Gateway Energy Storage project arrives as an unrelenting heatwave has strained California's electric grid, prompting rolling blackouts that have plunged millions into darkness in the past week.

Packaged products key to dealer rental growth

byJohnnie Martinez II

January 18, 2024

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Packaged or bundled products represent a key opportunity for equipment dealers to grow their rental business. Bundling in the equipment...

Expiring tax laws changing bonus depreciation for equipment dealers

byJohnnie Martinez II

January 17, 2024

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LAS VEGAS – Expiring federal tax laws could create an increasingly difficult financial environment for equipment dealers as bonus depreciation...

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