Vibrant Credit Union partners with Manitou Group
Partnership strengthens Vibrant's OEM-driven financing straetgy
Vibrant Credit Union has teamed up with construction OEM Manitou Group North America to provide equipment financing to consumers and small businesses.
The collaboration expands Vibrant Credit Union’s network of OEM financing partners that includes Yanmar, Wacker Neuson and McCormick, according to a July 29 news release. Through the program, Moline, Ill.-based Vibrant will offer financing solutions to help dealers of Manitou and subsidiary GEHL close equipment sales more efficiently while providing flexible lending options for customers.
The agreement reflects Vibrant’s broader strategy of growing its equipment finance division through OEM partners. The credit union is focused on providing financing that’s easier for dealers to offer and customers to use, allowing dealers to spend more time on sales operations rather than financing.
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